On the "Propaganda"
DEFINITION OF PROPAGANDA AND EARLY MODELS From the very beginning of the 20th century to the 1940’s, there were two giant wars that had effected at a tremendous rate almost all part of the universe. In this era, scholarly thought that media has enormous power to consent people what it intented to. With the conception of paradigm of mass society and the atmosphere of the war it was commonly accepted that mass communication tools are the most powerful propaganda tools which can easily effect on people’s visions on their mind. In other words, all these times mediated tools were seen and deemed as “brain washing tools”. The dominant model in these times were hypodermic syringe model and it was percieved that the messages of media were sent to the minds of people just like how a nurse injects a syringe to a patient. In this regard, masses can be easily manipulated by the hand of the media instituitons and if one that would use media tools properly, than it will probably gain...